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Below you will find the asset requirements for mobile branding:
Primary Colour: Hex Code - preferably a dark or bright colour to contrast with white. You have one primary colour
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Required for Branded (White Label) App
App Name: 30-character app store limit, 12-character display name limit.
Please check the availability of your preferred name using a tool like Name Check - Apple and Google Play availability is indicated at the bottom of the search results. We recommend checking names with and without spaces, e.g. My App and MyApp.
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App Icon: iOS 1024 x 1024px and Android 512 x 512px, see full specifications below. See the latest guidelines for iOS and Android
iOS
Minimum resolution of at least 72 DPI
RGB color space
It must not contain layers or rounded corners
No alpha channel
1024px × 1024px
Android
32-bit PNG (with alpha)
Dimensions: 512px by 512px
Maximum file size: 1024KB
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Push Notification Icon: 96 x 96 PNG, white icon on transparent background (we recommend you use your logo for this)
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My Account Header: An image or design that will contrast with the white text overlay which will be applied automatically. All sizes listed below are required.
iOS
375 x 183 pixels PNG
750 x 366 pixels PNG
1125 x 549 pixels PNG
Android
540 x 264 PNG
360 x 176 PNG
720 x 352 PNG
1080 x 528 PNG
1440 x 704 PNG
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Feature Graphic (Android Only): 1024 x 500px JPEG or 24-bit PNG (no alpha). An image or design that will accompany your app in the Google Play Store on some devices.
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Subtitle: A summary of your app that will appear under your App’s name. Can’t be longer than 30 characters. Applies to iOS and Android.
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Description: A description of your app, detailing features and functionality. Limited to 4000 characters. Please only include functionality that will definitely be available upon the first release of the app as features that are not available could lead to app rejection (e.g. if you are building a new conference space, which is not yet open, please do not include this in the description) Applies to Android & iOS.
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Keywords: Separate keywords with a comma. These are to help people find your app when searching in the app store. Include your property name, app name and any other key search terms. Limited to 80 characters, excluding spaces.
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Categories: The category that best describes your app. Suggested categories: Business or Lifestyle.
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