Adding or creating User Attributes or Interests is a key step in the segmentation process. It will allow you to segment by, and therefore communicate with, members based on their interests and preferences regardless of the company or the building that they work in.
The User Attributes Catalogue enables you to select from example User Interests and apply these to your site. Equiem Admins are able to add additional Interests to the Catalogue. Please contact support@getequiem.com if you have any questions.
To add User Interests from the catalogue, head to the Taxonomy page and click the Attributes tab at the top of the page. Scroll down to User Attributes Catalogue. Click Open Catalogue to view the example User Attributes.
Click to highlight the User Attributes you’d like to apply to your site. Once highlighted, click the Right Arrow to move them to the My User Attributes column. You can highlight multiple User Attributes at a time, and you can also click on a User Attribute a second time to deselect it.
If you accidentally move a User Attribute into My User Attributes, you can click to highlight it and use the Left Arrow to move it back to the Catalogue.
Click Add User Attributes to apply the User Attributes to your site.
You will see that the User Attributes you have applied are now added in your My User Attributes list.
Users will then be able to add that Attribute as an Interest on their profile.