When should you use each of our communication types?
Our sophisticated communication suite provides you with a variety of ways to communicate with your members, but which way is best? Read on below to find use cases for each communication type.
Newsletter
A branded Newsletter is made up of up to 8 pieces of existing platform content. We recommend a weekly or fortnightly Newsletter for the best engagement results, but monthly is great too!
Use cases:
Keeping your members up to date with all the latest news, events & announcements.
Welcoming a new occupier to the building with a segmented newsletter
Dedicated events newsletter e.g 'What's on this month?'
Single Post Notification
A branded email that highlights one piece of content.
Use cases:
Reminding users of an onsite event
Sharing an important announcement
Driving engagement on a specific campaign e.g 'Last chance to have your say in our survey!'
Email Notification
A branded email that is not necessarily associated with an existing piece of content.
Use cases:
Important building announcements
Regular comms to tenant reps
Push Notification
A notification users receive on both web & mobile. This can link to a specific piece of content or just be text.
Use cases:
Reminders for events
Prompts to engage with specific content
Last minute retail deals
Note: If a user has switched off push notifications at a device level, we cannot override this so we don't recommend using this communication type for important announcements.
SMS
A text message sent to users who have added their number to their platform account.
Use cases:
Important building announcements or emergencies only
If you have any questions about using our communication tools, or what communication type is best for your message, please reach out!